Product / Visual / Brand
Multi-designer with 20+ years of experience in visual and product design, research, branding, advertising, team leadership, and project management. Having entrepreneurship, agency work, startup, and enterprise backgrounds, I can work in any environment and easily adapt to any workflow doing both hands-on jobs and managing internal or external tasks. I've got good tools- and skillsets, that allow me to fulfill almost any design is needed, including graphics, photo/video production, 3d design.

For the last few years, my focus has been on a human-centric approach to product design. I've helped to launch a few successful startups, being able to provide 360 design coverage. I've dived deep into product research, user experience, and design validation during my agency work, leading design teams on several projects from a variety of industries: fintech, web3, media, hardware, engineering systems, data analysis, and entertainment.

My academic interests spread across the design field. I've got a degree in economics and management, graphic design, and product management and I'm doing MA in psychology for a better understanding of user behavior, needs, and frustrations and for better teamwork and client cooperation. I've also had training in product design, Scrum methodology, team management, storytelling, and philosophy.
Design Team Lead
20+ years of experience
Experience
June 2024–present
Deutsche Bank—Berlin, Germany
VP Lead Product Designer (Cash)

  • Led analytics aggregation to support data-driven UX design decisions.
  • Established and optimized end-to-end customer communication workflows for UX research and testing.
  • Developed and standardized UX research methodologies to enhance product insights.
  • Supervised and guided UX research processes to ensure alignment with strategic goals.
Collaborated closely with multiple product teams in an Agile environment to drive seamless integration of UX and product strategies.

Experience
2023–present
Lead Product Designer
Enter—Berlin, Germany

  • Implemented 360 design solutions with a focus on sustainability.
  • Led end-to-end product design processes.
  • Collaborated with cross-functional teams to deliver high-quality digital experiences.
Experience
2021–2023
Senior UX designer
Ming Labs—Berlin, Germany

  • Developed UX and UI for complex digital products: data, licensing, e-com, web3.
  • Conducted client workshops and user research.
  • Built design processes and led project teams.
2018–2021
Centrifuge—Berlin, Germany
Product and Brand Design Consultant

  • Led design efforts for marketing and product.
  • Integrated visual elements across user interfaces.
  • Worked on creating seamless user experiences.
2018–2022
Datacy—London, UK / Wilmington, USA—Remote
Product and Brand Design Consultant

Datacy is a blockchain-based data collection service, a data management tool and a data marketplace for personal and business usage. Working closely with Datacy's senior team, I have developed the company's identity, web presence, and designed products to suit their commercial and client needs.
2017–2018
Exness—Limassol, Cyprus
Product lead designer

The Exness Group is an international, award-winning retail Forex broker with a range of digital products. As a lead designer, I generally work on a social trading application—a social network for Forex newbies. Moreover, I work on a personal area and web-page redesign. With regard to marketing, I have also worked on a celebrity collaboration with Cristiano Ronaldo and Real Madrid.
2016–2017
More / BBDO Group—Moscow, Russia
Design director

More is a rapidly growing, multi-field agency, and part of BBDO—one of the most successful advertising group worldwide. I was tasked with guiding the aesthetic and design quality of More projects, managing the design team, creating ideas, and making them a reality. I worked on digital, VR, TV, and print media. My clients included BMW, Mini, Uniqlo, Ozon, O'Neil.
2014–2015
YotaDevices—Moscow, Russia
Senior designer / Art director

YotaDevices, an international company, is the producer of YotaPhone—a double-screen mobile phone. This job helped me improve my time management, and gave me experience with Jira project management, web design, package, ads, photo and video production. I was even a product owner of a few of the apps. Most important, however, I worked on the UIUX for the entire smartphone with a huge number of native and interactive apps, in an attempt to make the ink screen as attractive as an LCD screen. I had to go on several work trips to China and Georgia, and I gained a significant amount of experience working with long-distance partners and suppliers. I created a few apps as a product owner and was also promoted to Partnership Director.
2013–2014
GlobalPointFamily—St. Petersburg, Russia
Lead designer, Team manager

2012–2013
Unison Technologies Ltd.—St. Petersburg, Russia
Lead product designer

2010-2011
Skolkovo Business School—Moscow, Russia—Remote
Designer

2003–2007
21 design studio—St. Petersburg, Russia
Designer
Projects
2017-2019
LINIA
Co-founder, design, photography, editor
E-store and research of modern-age product design with a focus on contemporary aesthetics. Featured by Vogue, Wonderzine, SNC, INRUSSIA.

2016–2018
w-o
Founder, UIUX, product, photography
Local, minimalistic jewelry brand.
Featured by The Blueprint, Minimalissimo, ello.co, iGNANT.

2014–2017
u2665
Founder, editor
Interviewed world famous, and local, designers and artists.
Archive: u2665.ru

2014–2016
Book-Book
Co-founder, UIUX
Hardcover bookcrossing app.
Education
2020–present (part-time)
GeekBrains Digital Education—Remote
MA, Product Management

2018–present (on hold)
East European Institute of Psychoanalysis—Remote
MA, Psychology

2011–2012
University of Hertfordshire—London, UK
BA, Graphic Design, A-rate student, best final show

2009–2011
British Highest School of Art and Design—Moscow, Russia
Graphic Design, (2nd year), A-rate student

2006–2009
State Institute of printing arts—St. Petersburg, Russia
Graphic Design & Illustration, 3-year degree

2000–2006
Saint-Petersburg State University of Engineering and Economics—Russia
MA, Economics & Management, A-rate student
Courses
2021
Bang-Bang Education
Cinema 4D

2020
Bang-Bang Education
UX

2020
Bang-Bang Education
Design Leadership

2019
Skvot.io
Product Design

2018
SkyEng
English, General Advanced

2015
MindEdge Training NYC—Moscow, Russia
Scrum Team

2011–2012
University of Hertfordshire—London, UK
Introduction to Philosophy

2009
St. Petersburg State University
English, TOEFL
Skills
Figma, Sketch, InVision, Zeplin, Photoshop, Illustrator, InDesign, After Effects
Scrum, Agile, Jira, Asana, Miro, Notion

PremierPro, Rhinoceros, Cinema 4D, Arnold, Font Lab, CSS, html—basic level

English—advanced, Russian—native
Interests
volunteering, writing, fine-art
Thank you