Staker Party

Product, identity

2021

Staker Party was designed as a private initiative staking solution, using Nucypher cryptographic infrastructure. My task was to create a light and modern identity and to develop the design of the product.

Identity

The solution for identity design was to use the recognizable image of a party bracelet as a plate background for typography. The fluorescent green color also reflects more party culture. The parabole font used has contemporary look and visually refers to the intersection of two line charts.

Product Design

Staker party has quite common for projects of its kind structure. The goal was not to ruin the mainstream experience, but to make it clear, branded, and easy to use. The solution was to design a tool 'above-the-fold', to have all features necessary on the first screen, with no need to scroll.
As the product turned out to be simple in terms of UX and functionality it was decided to add a side space to introduce Web3 professionals and enthusiasts: artists, developers, researchers, writers, and philosophers. Like a party special guest. The side section is people-oriented to add vividness to an established solution.

Learning and Findings

The project combines the contemporary technology solution with contemporary visual language. It's just a great fit that creates a proper design and communication style of early projects in newborn web3 environment.